Two separate projects where In© used cutting-edge filming techniques.
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3D: In© created the idea of filming the fastest ever 3D car film and took it to Mercedes, who saw the opportunity to naturally promote the performance of their SLS.
4K: In© approached Mini with the opportunity to put Jay Leno in the Dakar winning car in Death Valley and film the action in the latest high-resolution technology.
3D: In© closed the Isle of Man TT course, secured the services of F1 driver David Coulthard to drive the car and utilised 3D equipment including onboard and heil with a crew of over 60 people.
4K: In© utilised high-tech drones and filmed in 4K from a helicopter, creating some exceptional imagery.
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